Sunday, January 26, 2014

Happy Birthday Mac

My MacBook Pro. Photo taken by Reed Petersen
The Macintosh computer celebrated its 30th Anniversary on Friday, January 24. It was a revolution in software technology at the time. It was the first time that people could navigate with a graphical user interface, menus and icons. The real breakthrough was the low $2,500 price as opposed to the original Apple list price of $10,000.

The Mac also introduced the WYSIWYG formatting for the first time. Success was limited until Adobe PageMaker a year later. It also didn't have a hard drive. For Apple, this was mostly a niche product for graphic artist, publishers and the academic world.

Despite its most recent success Apple nearly failed in the early 1990's
as PC's became the business defacto standard and market share never achieved a critical momentum.  Steve Jobs came back to Apple in 1997 to turn around the company and introduced the iPod, iPhone and iPad were phenomenal successes and shared the Mac's ease of use heritage we. These devices led the charge to mobile devices and Apple's recent success is riding this wave.

So how does the Apple saga intersect with the Petersen farming legacy.

That is the subject of the next post.

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